News

Samsung's ID (Interlocking Display) solution will be distributed by True Colours.

Described as “like building with Lego” – Set to revolutionise the digital signage and rental/events markets.

Simple to install - Build your wall in under 1 hour

Ease of use - Drop and drag control to any screen variation from just 1 PC source

True Colours Distribution agrees exclusive UK deal with TruMedia, the leading provider of digital signage measurement solutions

Hampshire, UK, 31st July 2008 – True Colours Distribution, the UK’s leading digital signage distributor, has signed an exclusive deal with out-of-home analytic measurement provider TruMedia.

Further product Information

Download the press release

New products on show will be

DiventiX II multi layer seamless switcher with the Axion Desk controller from Analog Way.

Panasonic Hi resolution PT-DZ12000E 12k 3 chip DLP projector.

Samsung's Matrix ID described as “like building with Lego” – Set to revolutionise the rental/events and digital signage market”

Panasonic 103" plasma

To register for a session please click on either an am or pm session and select a date between the 4th and 8th of August in the mail header.

Di-VentiX II™ by Analog Way is a Multi Layer Mixer Scaler Seamless Switcher with Universal Analog and Digital input/output and Full High Resolution Digital Processing. It offers numerous Live effects including Keying and Moving PiP as well as 3 different operation modes: Multi Layer Mixer, Stand alone Embedded Edge Blending and 8 by 2 Seamless Native Matrix.

Further product information

Download the press release

Digital media involves a high level of expertise and consultancy that we have brought together under one roof. With these factors in place we are able to offer you, the reseller, an opportunity to join our digital media partner programme - an industry first - and benefit from our knowledge in this exciting and growing business area.

The partner programme is open to intergrators and resellers that meet a basic level of knowledge within the AV and IT markets.

Become a digital media partner.

Service Distribution

True Colour Distribution (TCD) is preparing to launch a digital media division.

The new operation, being headed up by Ian Croft, plans to provide a managed service including content creation and delivery.

TCD is working with a design agency to provide a content creation service and it has commissioned iCalm, a dZine partner, to administer its content management and delivdery service,

The idea behind the launch is to offer dealers the opportunity to resell the services in return for a monthly fee.

TCD has also launched its own free guide to digital signage and media distribution please login in to our trade area to view.

(download the full press release)

(download the latest advert)

True Colours and dZine agree deal for UK. Read the press release for further information.

Go to dZine mini-site

The official launch of True Colours new demo suite and high end projector business have come together this month.

Panasonic, Sanyo and Barco officially recognise True Colours as the leaders in the development of sales into the channel for the 5,000 ANSI plus range of DLP and LCD projectors.

Read the press release for information

True Colours launch with AMX connectivity brands, AMX Autopatch, AMX Endeleo, AMX Procon.

Download the press release for further details

The presence of numerous sources and media, in addition to the maturation of HD, creates more challenges in today's broadcast landscape. As a broadcaster or post-producer, you might have an increasing need for quality tools to convert images through different formats, switch one media to another or interface with other devices.

Analog Way have postioned themselves to cope with this transition and have 3 new products based on Up/Down scaling technologies, Scan Conversion and video switching/interfacing.

Find out more about the Analog Way Optimiser HD, Broadscan family and Tetra VIO.

Hampshire, UK, 18th January 2008– True Colours Distribution (TCD) have launched a focused and managed projection screen business that sees the introduction of two new staff members and three new projection screen manufacturers, to an existing impressive portfolio.

The manufacturer line up at True Colours now includes AV Stumpfl, Da-Lite, DNP, EuroScreen and SI, all of which will be stocked products which will allow resellers to get a projection screen fix for most AV applications and installations for next day delivery.

England – January 8th, 2008 – True Colours Distribution has qualified as an InfoComm International Silver Certified AudioVisual Solutions Provider (CAVSP). This designation recognises that 50 percent of the regional office’s sales, customer service and technical staff have achieved and maintained individual InfoComm Certification.

Iain Campbell, Sales and Marketing Director at True Colours, said: “We have all been working hard towards the silver status and it has now paid off, with 50% of our sales staff including both the directors having completed their Certified Technology Specialist (CTS) qualification. We will continue to strive towards gold status training all new sales and customer facing staff up to CTS level.

Read the Press Release

True Colours is part of the largest AV distributor group in Europe*. This gives TCD better buying power on UK sourced stock over our competitors and also preferential stock treatment. As the largest projector distributor group in Europe it is a natural aspiration to become the UK’s largest lamp distributor.  We have invested in a huge stock holding and our aim, once up and running, is to hold stock for most of the major brands. This means that we aim not to disappoint you with stock shortages or lengthy lead times.  If you have a specific run rate project we will allocate lamps for you on an on-going basis.

We also know that you need absolute peace of mind that your lamps will be UK sourced stock with full guarantees and delivered quickly and safely. That’s why we offer you guaranteed next day delivery. The brands we represent cover over 70% of the UK market plus you can also buy AV hardware products such as projectors and displays at the same time.

Call the New Business team or your account manager on 01252 876300 or e-mail

True Colours Distribution have signed a distribution deal with Barco to supply the CLM HD8 and CLM R10+ event projectors.

Both models have been specifically designed for event, hire and staging applications. The CLM HD8 is a compact 8,000 lumen DLP projector with a full 1,920 x 1,080 HD resolution. Its counterpart, the CLM R10+ has a sealed engine and DLP technology that delivers a brilliant, sharp and consistent 10,000 image.

Commenting on the deal, Iain Campbell, Sales Director at TCD, said: “This agreement allows True Colours to supply our ProAV and rental staging clients with higher end projection solutions.  TCD will aim to hold a month’s worth of stock at any time, as next day UK delivery is important.

It is the first time Barco has pursued an official channel strategy in the UK. Therefore we are pleased to be working with True Colours, who is a leader in trade-only distribution AV technology products. Whilst we continue to focus on our key direct accounts we recognize the desire of a wider S&R audience to have access to the Barco CLM projection range. This distribution with True Colours enables us to address this need ”, says Simon Turtle, Barco’s UK Sales Director for the Media & Entertainment division.

Product information on the CLM projector range.

True Colours Distribution, the UK’s leading specialist distributor of technical AV solutions, has struck a UK exclusive distribution deal with Magnum to supply its full range of architectural desktop AV connectivity solutions.

The MG401 and MG111 desktop connectivity boxes from Magnum are designed to be installed into a table presentation system and provide access to computer video and audio, composite video and audio, RJ45 for network, data, telephone, and mains power connections. Both units conceal any cables when they are not in use.

Further Information

Optimizer HD™by Analog Way is an Innovative High Grade Universal Up/Down Scaler with the latest Let It Wave technology. Fitted with universal Analog or Digital Input, Optimizer HD converts any TV, HDTV or PC(*1) signal into a Digital TV, HDTV or Hi-Res PC(*1) format.

Further Information

True Colours launch the TCD-501-A kit is designed primarily with education AV installations in mind as postioned and priced acordingly.

With a standard UK double gang form factor which features

2 x Computer Inputs, one with audio

Composite video input with audio

USB connectivity

In-built 30w amplifier

Power Led

Volume control

All cables 15m in length pre-moulded at display end, and with cut back to size into screw terminal at plate end.

• Further Information

The Axion is a new controller for high end, large events, incorporating multi-room and very large screen control using Soft Edge Blending technology. The Axion lets the user preview the multi-screen configuration on a 16:9 TFT monitor. The Axion can control several iX Hi Res. Seamless Switchers, the Di Ventix, the Eventix, the Natix or the Centrix, and can control these either as stand alone boxes or any kind of combination, says the company.

The Axion Controller has a 7 inch , WVGA Color touch panel, USB connection for configuration and setup, control for up to six screen configurations, customizable and user configurable presets, and a joystick with direct effects access.

For more info, go to The Axion

Trident DVI™ by Analog Way is a Dual Digital Distribution Amplifier with 2 x {1 input to 3 outputs} for DVI signals. Designed for and compatible with the iX Range, Trident DVI will secure your complete installation.

• 2 DVI-D re-clocked channels up to 1600x1200@60Hz

• I/O detect LED indicators on front panel

• Perfect fit with iX family for multiscreen applications

• Universal internal power supply

Learn more about Trident

The latest Sanyo weatherproof and secure LCD panels are IP56 rated, making it suitable for outdoor use in damp or humid environments and in areas with high levels of dust. This means that it can be placed in an outside venue without worrying about the effects of damage, spilt drinks, the odd wayward pint glass or of course the weather!

With the smoking ban now in full force across the UK this outdoor LCD TV is an ideal way to overcome the problems associated with smoking in an enclosed environment.

Further information

Mondo Matrix™ Cat 5 Switcher Adds Direct Connection and Integrated Transmitter Functionality
June 7 , 2007 – (click for more details)

Magenta to Exhibit New HDMI-over-Cat5 Extender at InfoComm.
June 7 , 2007 – (click for more details)

Magenta to Exhibit New Cat5 Transmitter
Model at InfoComm
June 7 , 2007 – (click for more details)

Avocent Corporation announced on May 15 a key customer partnership with Gas Station TV (GSTV) to provide programming through video monitors and speakers integrated into gas station pumps at leading gas retailers.
“Consumers spend, on average, four and a half minutes at the gas pump with nothing to do.

Using Avocent’s wireless HD technology for enhanced video and audio at the gas pump allows GSTV to offer superior digital signage to consumers when refueling,” said David Leider, CEO of GSTV. “We’re excited to be the first and only gas station television network to use Avocent’s Emerge™ MPX 1000 HD multipoint extender solution. This effort combines GSTV’s media expertise and Avocent’s digital signage technology for a unique solution to meet the growing demand for highly tailored, personalized marketing to consumers at the gas pump.”

Avocent’s wireless HD distribution technology eliminates, according to Avocent,  the need to install costly additional wiring to deliver news and advertising content to each gas pump display.  GSTV brings extensive media expertise to the digital signage industry with entertaining and engaging programming for the mobile consumer. The system will be based on Avocent’s Emerge MPX1000 media distribution system, that is able to deliver a synchronized stream of high-definition computer graphics or video and associated audio from one source to as many as eight display devices.  Manageability is provided through an onboard web interface and device control is accommodated through extension of serial, IR and HDMI control data. The Emerge MPX1000 extender solution supports VGA and HDMI/DVI digital video and audio signals.

“We are pleased to work with GSTV and their use of the Emerge MPX1000 HD Multipoint Extender,” said Mitch Friend, senior vice president and general manager of Avocent. “This relationship demonstrates Avocent’s continued leadership in offering wireless connectivity products to those companies who need ‘best in class’ digital signage to reach their customers.”
Demonstrations of the Avocent wireless distribution systems are taking place at the Digital Signage Expo in Chicago this week.
For more information on the MPX1000 from Avocent.

Scan 1600™ by Analog Way is a Scan Converter to convert PC, Mac or Workstation graphic images up to 1600x1200 at 60Hz into Video.

Ready for the new generation of computer graphic cards, it also offers a standard DVI-D input for digital signal. It is totally Auto-Scan and converts in real time, full screen image, with overscan / underscan and frame freeze functions.

Download product info

Broad Scan HD ™ by Analog Way is a Broadcast and Professional Computer to Video and High Definition TV Scan Converter. Fitted with Digital DVI and Analog RGB input, it converts Workstation, PC or Mac graphic images up to 1600x1200@60Hz (1920x1200 RB) into Video or HDTV. Each computer input has its own monitor loop throughout for the connection of a control display. Output signal can be both analog and digital thus Broad Scan HD can provide a full Digital signal processing path from the input to the output.

Download preliminary pdf

NEC Display Solutions has extended its public display monitor range with the release of the new Multeos M40 and M46 High-Definition displays. Developed specifically for business usage, the new Multeos monitors boast Full HD imaging.

The M40 and M46 are 40" and 46" sizes respectivelyand are ideal for activities such as signage, advertising and conferences. Audiois available through optional 15W speakers, customised to suit the display's design. All Multeos monitors come with NEC's CableComp technology. This application allows the LCDs to be digitally connected to PCs over a distance of 30m away without any signal loss. When using analogue cables, this distance increases to 100m.

NEC Products

True Colours launch new web-site with focus on emerging market within the AV and IT sector. Our focus is to take AV products and solutions to IT resellers along with helping our AV resellers focus on new and emerging markets, such as digital signage and IP based delivery solution.

"The new look site helps glue all the solutions we have within our portfolio comments Iain Campbell Sales Director at TCD, for example we now have commercial LCD for Digital Signage applications from NEC and combined with the connectivity glue from our CAT5 vendors, and content and delivery systems from our signage vendors we can offer our resellers the complete turn-key solution".

MediaStar from Cabletime is the industry leading manufacturer of video and communication systems for UTP analogue and IP. Cabletime has created the unique MediaStar family of products for the controlled and secure delivery of video media within the structure of the LAN.

Jin Khangura product specialist for Cabletime comments "The arrival of Cabletime helps space a gap that we had within out UTP product portfolio, as distribution market leader for connectivity this immediately helps our customers fufill any video based enquires over UTP."

Cabletime Products

Magenta Research the global leaders in AV signal delivery over UTP announce, the addition of two new receivers for the digital signage market to their flagship Multiview product line.

The K500 TD (twin display) and the K500 TDC (twin display, chainable) receivers reduce receiver quantities by connecting two back to back or close proximity displays rather than one display.

Randy Young, Magenta's Director of Marketing and Business Development, commented: " A fairly common configuration in retail dynamic signage is back-to-back displays.

Download press release

True Colours Distribution, the UK’s leading distributor of technical AV solutions, has announced a distribution partnership with Inspiration Matters, the company behind the Inspired Signage suite of digital signage solutions.

Download Press Release

TCD are pleased to announce the arrival of GEFEN to our product portfolio.

Gefen are the worlds leading manufacturer of Digital HDMI and DVI products.

• Product lines include:Extension, Switching, Distribution, Conversion, Cabling Gefen offer the finest quality products at the best price.
• Gefen products